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Theory
Focus
Key Concepts
Individual Level
Stages of Change Model
Individual’s readiness to change or attempt to change toward healthy behaviors
Health Belief Model
Persons’ perception of the threat of a health problem and the appraisal of recommended behavior(s) for preventing or managing the problem
Theory of Reasoned Action and Planned Behavior
Interpersonal Level
Social Learning Theory
Behavior is explained vial a 3-way, dynamic reciprocal theory in which personal factors, environmental influences and behavior continually interact
Community Level
Community Organization Theories
Emphasizes active participation and development of communities that can better evaluate and solve health and social problems
Organizational Change Theory
Concerns processes and strategies for increasing the chances that health policies and programs will adopt and be maintained in formal organizations.
Diffusion of Innovation Theory
Natural Helper Models
Source: Glanz K, Rimer BK, National Cancer Institute (U.S.) Theory at a glance: a guide for helath promotion practice. NIH publication: no 97-3896. Bethesda Md: U.S. Dept. of Health and Human Services Public Health Service National Institutes of Health, National Cancer Institute. 1997: 48.