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U.S. Department of Health and Human Services

Office of Minority Health

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HHS Promotores de Salud Initiative

HHS Promoters

NEW: HHS Office of Minority Health Releases E-Learning Program for Promotores de Salud

An e-learning program to develop culturally and linguistically competent messengers, advocates and educators to promote health and wellness among their peers and within their communities is now available through The Promoting Healthy Choices and Community Changes program is a key component of the HHS Promotores de Salud Initiative, launched in 2011 as part of the HHS Action Plan to Reduce Racial and Ethnic Health Disparities.

The goals of the HHS Promotores de Salud/Community Health Workers Initiative are to:

  1. Recognize the important contributions of promotores in reaching vulnerable, low-income and underserved members of Latino/Hispanic populations, and
  2. Promote the increased engagement of promotores to support health education and prevention efforts and access to health insurance programs.

Promotores, also known as community health workers, peer leaders, patient navigators or health advocates, play an important role in promoting community-based health education and prevention in a manner that is culturally and linguistically appropriate, particularly in communities and for populations that have been historically underserved and uninsured.

The initiative is guided by a federal work group representing HHS agencies and coordinated by the HHS Office of Minority Health. A Promotores Initiative Steering Committee of 15 promotores from various parts of the US regularly provides information to the Promotores Federal Work Group.

9/1/2016 4:30:00 PM